İzmir Ekonomi Üniversitesi
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  • GRADUATE SCHOOL

    Logistics Management (Without Thesis)

    BA 508 | Course Introduction and Application Information

    Course Name
    Strategic Management
    Code
    Semester
    Theory
    (hour/week)
    Application/Lab
    (hour/week)
    Local Credits
    ECTS
    BA 508
    Fall/Spring
    3
    0
    3
    7.5

    Prerequisites
    None
    Course Language
    English
    Course Type
    Elective
    Course Level
    Second Cycle
    Mode of Delivery -
    Teaching Methods and Techniques of the Course Discussion
    Group Work
    Problem Solving
    Case Study
    Q&A
    Critical feedback
    Lecture / Presentation
    National Occupation Classification -
    Course Coordinator
    Course Lecturer(s)
    Assistant(s)
    Course Objectives To explain, interpret and manage the set of managerial decisions and actions, reactions as well as interactions which all determine the long term , midterm and short terms performance of a corporation whether it is local, national or international and to guide business leaders seek, find and adapt most unique way of working for each organization for corporate success. Also, to establish understanding for transforming knowledge from different cases experienced to new cases of businesses and organizations.
    Learning Outcomes

    The students who succeeded in this course;

    • will be able to explain the major determinants of getting competitive advantage in today’s changing and complicated business environment
    • will be able to define organizational goals
    • will be able to develop strategic tools to achieve organizational goals
    • will be able to use strategic tools that will help the firm to reach its organizational goals
    • will be able to conduct SWOT analysis
    Course Description This course covers topics related with business policy and strategic management.
    Related Sustainable Development Goals

     



    Course Category

    Core Courses
    Χ
    Major Area Courses
    Supportive Courses
    Media and Management Skills Courses
    Transferable Skill Courses

     

    WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

    Week Subjects Related Preparation
    1 Introduction to Course Syllabus, Strategic management video: TED.com
    2 What is strategy? Basic Concepts of Strategic Management Porter, M. (1996) What is strategy? HBR, Vol. November-December, pp. 61-78. Ansoff, H. I. (1991). Critique of Henry Mintzberg's ‘The design school: reconsidering the basic premises of strategic management’. Strategic management journal, 12(6), 449-461.
    3 Business Model, Mission Vision Values, SWOT-TOWS Analysis Lanzolla, G., & Markides, C. (2021). A business model view of strategy. Journal of Management Studies, 58(2), 540-553.
    4 Macro and Micro Environmental Analysis (PESTLE, Stakeholder, 5 Forces Model, Industry Analysis) Anderson, C. R., & Paine, F. T. (1978). PIMS: a reexamination. Academy of Management Review, 3(3), 602-612.
    5 Strategic Groups, VRIO Model, BCG Analysis, McKinsey Analysis, Profit Investment Matrix, 4 Corners Analysis McKelvie, A., & Wiklund, J. (2010). Advancing firm growth research: A focus on growth mode instead of growth rate. Entrepreneurship theory and practice, 34(2), 261-288.
    6 Value Creation and Value Chain, How to Gain Competitive Advantage In-class studies
    7 Technology Strategy Relationship, Business Strategies Tushman, M. L., & Anderson, P. (2018). Technological discontinuities and organizational environments. In Organizational Innovation (pp. 345-372). Routledge.
    8 Corporate Strategies Quélin, B., & Duhamel, F. (2003). Bringing together strategic outsourcing and corporate strategy:: Outsourcing motives and risks. European management journal, 21(5), 647-661.
    9 Functional Strategies In-class studies
    10 Midterm Exam
    11 Global Strategies, Blue Ocean Strategy In-class studies
    12 Innovation Strategies, Strategy Maps, Case Study Buytendijk, F., Hatch, T., & Micheli, P. (2010). Scenario-based strategy maps. Business Horizons, 53(4), 335-347. Vaka Çalışması; Sınıf içi çalışma
    13 Corporate Social Responsibility Vilanova, M., Lozano, J. M., & Arenas, D. (2009). Exploring the nature of the relationship between CSR and competitiveness. Journal of business Ethics, 87, 57-69
    14 Student Presentations: Strategic Management Project Group Presentations
    15 Review of the Semester
    16 Final Exam

     

    Course Notes/Textbooks

    Wheelen, T. L., Hunger, J. D., Hoffman, A. N., & Bamford, C. E. 2018. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 15/E. Pearson.

    ISBN: 978-1-292-21548-8

    Suggested Readings/Materials

    Supplementary readings given above.

     

    EVALUATION SYSTEM

    Semester Activities Number Weigthing
    Participation
    Laboratory / Application
    Field Work
    Quizzes / Studio Critiques
    Portfolio
    Homework / Assignments
    Presentation / Jury
    1
    30
    Project
    Seminar / Workshop
    Oral Exams
    Midterm
    1
    30
    Final Exam
    1
    40
    Total

    Weighting of Semester Activities on the Final Grade
    2
    60
    Weighting of End-of-Semester Activities on the Final Grade
    1
    40
    Total

    ECTS / WORKLOAD TABLE

    Semester Activities Number Duration (Hours) Workload
    Theoretical Course Hours
    (Including exam week: 16 x total hours)
    16
    3
    48
    Laboratory / Application Hours
    (Including exam week: '.16.' x total hours)
    16
    0
    Study Hours Out of Class
    14
    4
    56
    Field Work
    0
    Quizzes / Studio Critiques
    0
    Portfolio
    0
    Homework / Assignments
    0
    Presentation / Jury
    1
    40
    40
    Project
    0
    Seminar / Workshop
    0
    Oral Exam
    0
    Midterms
    1
    34
    34
    Final Exam
    1
    45
    45
        Total
    223

     

    COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

    #
    Program Competencies/Outcomes
    * Contribution Level
    1
    2
    3
    4
    5
    1 Being able to contribute to the institution the participant works for and the logistics sector by the use of the knowledge and abilities gained during the education period; and manage change in the institution and the sector;
    -
    -
    -
    -
    X
    2 Reaching a competency about contemporary business and technology applications in the area of logistics and supply chain management and analysis and strategy development methods;
    -
    -
    -
    -
    X
    3 Being able to create opportunities by combining supply chain management with information technologies and innovative processes by the use of the interdisciplinary courses the participants take;
    -
    -
    -
    -
    X
    4 Having the ability to develop creative solutions by working on global logistics and supply chain subjects and realizing these by the use of their project management knowledge;
    -
    -
    -
    X
    -
    5 Having the knowledge, abilities and capabilities required for effective logistics and supply chain management by the use of a problem and case analysis based learning;
    -
    -
    -
    -
    X
    6 Being able to examine logistics and supply chain processes with the management science viewpoint, analyze related concepts and ideas by scientific methods;
    -
    -
    -
    -
    X
    7 If continuing to work in the academia, having the necessary information on logistics applications; if continuing to work in the sector, having the necessary knowledge on conceptual subjects;
    -
    -
    -
    -
    X
    8 Being able to specify appropriate research questions about his/her research area, conduct an effective research with the use of necessary methods and apply the research outcomes in the sector or the academia;
    -
    -
    -
    X
    -
    9 Being able to follow the changes and developments in the sector the participant works in, in order to keep his/her personal and professional competence updated and develop himself/herself when necessary;
    -
    -
    -
    -
    X
    10 Be experts in the fields of logistics and supply chain with the help of the sectorfocused education they receive;
    -
    -
    -
    -
    X
    11 Have the necessary capabilities to pursue doctoral studies in national and foreign institutions
    -
    -
    -
    X
    -

    *1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest


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