GRADUATE SCHOOL

Logistics Management (Without Thesis)

LOG 561 | Course Introduction and Application Information

Course Name
Retail Management
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
LOG 561
Fall/Spring
3
0
3
7.5

Prerequisites
None
Course Language
English
Course Type
Elective
Course Level
Second Cycle
Mode of Delivery -
Teaching Methods and Techniques of the Course Lecture / Presentation
Course Coordinator -
Course Lecturer(s)
Assistant(s) -
Course Objectives This course aims enrich student understanding of retail management by providing fundamental theoretical knowledge and successful retail management practices. This course also provides an overview of the developments in the retail industry and an understanding of its significance in the economy.
Learning Outcomes The students who succeeded in this course;
  • Define key retail management concepts,
  • Define the role of retailers and other retail chain members in a retail supply chain
  • Describe the retail management process,
  • Discuss contemporary issues in the retail industry.
Course Description This course encourages students to critically evaluate retail management concepts and theories and to consider their application to current retail practice. The course also provides an understanding of the dynamic retail environment, and gives students the opportunity to understand and evaluate some of the strategies that have been used by retail organisations. Selected topics related to the retail marketing mix will encourage them to discuss how retailers can adapt to a competitive and continually changing environment by developing successful strategies.

 



Course Category

Core Courses
Major Area Courses
Supportive Courses
Media and Management Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Related Preparation
1 Introduction and key terms
2 Differences between B2B and B2C
3 Retail institutions by ownership and format Berman, B., Evans, J.R. and Chatterjee, P., 2018. Retail management: a strategic approach. Pearson Education Limited. Chapter 1 & 6
4 Understanding consumers Berman, B., Evans, J.R. and Chatterjee, P., 2018. Retail management: a strategic approach. Pearson Education Limited. Chapter 2&3&7
5 Developing merchandise plans Berman, B., Evans, J.R. and Chatterjee, P., 2018. Retail management: a strategic approach. Pearson Education Limited. Chapter 9&10
6 Services/value creation/innovative business models in retailing Berman, B., Evans, J.R. and Chatterjee, P., 2018. Retail management: a strategic approach. Pearson Education Limited. Chapter 14&15&18
7 Retail logistics and supply chain management Berman, B., Evans, J.R. and Chatterjee, P., 2018. Retail management: a strategic approach. Pearson Education Limited. Chapter 17
8 Mid report submission and presentation Berman, B., Evans, J.R. and Chatterjee, P., 2018. Retail management: a strategic approach. Pearson Education Limited. Chapter 18 & 19 & 20
9 Multi and omni-channel management in retailing Cases and materials will be provided by the teaching team
10 Multi and omni-channel management in retailing Cases and materials will be provided by the teaching team
11 Failure and success stories in retailing Cases and materials will be provided by the teaching team
12 Final project submission and presentations
13 Final project presentations
14 Retail research and semester evaluation
15 Review of the Semester  
16 -

 

Course Notes/Textbooks

Berman, B., Evans, J.R. and Chatterjee, P., 2018. Retail management: a strategic approach. Pearson Education Limited.

Suggested Readings/Materials

Ayers, J.B. and Odegaard, M.A., 2017. Retail supply chain management. CRC Press.

 

Fernie, J. and Sparks, L. eds., 2018. Logistics and retail management: emerging issues and new challenges in the retail supply chain. Kogan page publishers.

 

Rabolt, N.J. and Miler, J.K., 1997. Concepts and cases in retail and merchandise management. Fairchild Books.

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
1
20
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
2
25
Presentation / Jury
2
25
Project
-
-
Seminar / Workshop
Oral Exams
Midterm
-
-
Final Exam
1
30
Total

Weighting of Semester Activities on the Final Grade
3
70
Weighting of End-of-Semester Activities on the Final Grade
1
30
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Theoretical Course Hours
(Including exam week: 16 x total hours)
16
3
48
Laboratory / Application Hours
(Including exam week: '.16.' x total hours)
16
0
Study Hours Out of Class
15
5
75
Field Work
0
Quizzes / Studio Critiques
-
0
Portfolio
0
Homework / Assignments
2
15
30
Presentation / Jury
2
8
16
Project
-
0
Seminar / Workshop
0
Oral Exam
0
Midterms
-
-
0
Final Exam
1
30
30
    Total
199

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1 Being able to contribute to the institution the participant works for and the logistics sector by the use of the knowledge and abilities gained during the education period; and manage change in the institution and the sector; X
2 Reaching a competency about contemporary business and technology applications in the area of logistics and supply chain management and analysis and strategy development methods; X
3 Being able to create opportunities by combining supply chain management with information technologies and innovative processes by the use of the interdisciplinary courses the participants take; X
4 Having the ability to develop creative solutions by working on global logistics and supply chain subjects and realizing these by the use of their project management knowledge; X
5 Having the knowledge, abilities and capabilities required for effective logistics and supply chain management by the use of a problem and case analysis based learning; X
6 Being able to examine logistics and supply chain processes with the management science viewpoint, analyze related concepts and ideas by scientific methods; X
7 If continuing to work in the academia, having the necessary information on logistics applications; if continuing to work in the sector, having the necessary knowledge on conceptual subjects; X
8 Being able to specify appropriate research questions about his/her research area, conduct an effective research with the use of necessary methods and apply the research outcomes in the sector or the academia;
X
9 Being able to follow the changes and developments in the sector the participant works in, in order to keep his/her personal and professional competence updated and develop himself/herself when necessary; X
10 Be experts in the fields of logistics and supply chain with the help of the sectorfocused education they receive; X
11 Have the necessary capabilities to pursue doctoral studies in national and foreign institutions X

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 


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