İzmir Ekonomi Üniversitesi
  • TÜRKÇE

  • GRADUATE SCHOOL

    Logistics Management (Without Thesis)

    LOG 561 | Course Introduction and Application Information

    Course Name
    Retail Management
    Code
    Semester
    Theory
    (hour/week)
    Application/Lab
    (hour/week)
    Local Credits
    ECTS
    LOG 561
    Fall/Spring
    3
    0
    3
    7.5

    Prerequisites
    None
    Course Language
    English
    Course Type
    Elective
    Course Level
    Second Cycle
    Mode of Delivery -
    Teaching Methods and Techniques of the Course Lecture / Presentation
    National Occupation Classification -
    Course Coordinator
    Course Lecturer(s)
    Assistant(s)
    Course Objectives This course aims enrich student understanding of retail management by providing fundamental theoretical knowledge and successful retail management practices. This course also provides an overview of the developments in the retail industry and an understanding of its significance in the economy.
    Learning Outcomes

    The students who succeeded in this course;

    • Define key retail management concepts,
    • Define the role of retailers and other retail chain members in a retail supply chain
    • Describe the retail management process,
    • Discuss contemporary issues in the retail industry.
    Course Description This course encourages students to critically evaluate retail management concepts and theories and to consider their application to current retail practice. The course also provides an understanding of the dynamic retail environment, and gives students the opportunity to understand and evaluate some of the strategies that have been used by retail organisations. Selected topics related to the retail marketing mix will encourage them to discuss how retailers can adapt to a competitive and continually changing environment by developing successful strategies.
    Related Sustainable Development Goals

     



    Course Category

    Core Courses
    Major Area Courses
    Supportive Courses
    Media and Management Skills Courses
    Transferable Skill Courses

     

    WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

    Week Subjects Related Preparation
    1 Introduction and key terms
    2 Differences between B2B and B2C
    3 Retail institutions by ownership and format Berman, B., Evans, J.R. and Chatterjee, P., 2018. Retail management: a strategic approach. Pearson Education Limited. Chapter 1 & 6
    4 Understanding consumers Berman, B., Evans, J.R. and Chatterjee, P., 2018. Retail management: a strategic approach. Pearson Education Limited. Chapter 2&3&7
    5 Developing merchandise plans Berman, B., Evans, J.R. and Chatterjee, P., 2018. Retail management: a strategic approach. Pearson Education Limited. Chapter 9&10
    6 Services/value creation/innovative business models in retailing Berman, B., Evans, J.R. and Chatterjee, P., 2018. Retail management: a strategic approach. Pearson Education Limited. Chapter 14&15&18
    7 Retail logistics and supply chain management Berman, B., Evans, J.R. and Chatterjee, P., 2018. Retail management: a strategic approach. Pearson Education Limited. Chapter 17
    8 Mid report submission and presentation Berman, B., Evans, J.R. and Chatterjee, P., 2018. Retail management: a strategic approach. Pearson Education Limited. Chapter 18 & 19 & 20
    9 Multi and omni-channel management in retailing Cases and materials will be provided by the teaching team
    10 Multi and omni-channel management in retailing Cases and materials will be provided by the teaching team
    11 Failure and success stories in retailing Cases and materials will be provided by the teaching team
    12 Final project submission and presentations
    13 Final project presentations
    14 Retail research and semester evaluation
    15 Review of the Semester
    16 -

     

    Course Notes/Textbooks

    Berman, B., Evans, J.R. and Chatterjee, P., 2018. Retail management: a strategic approach. Pearson Education Limited.

    Suggested Readings/Materials

    Ayers, J.B. and Odegaard, M.A., 2017. Retail supply chain management. CRC Press.

     

    Fernie, J. and Sparks, L. eds., 2018. Logistics and retail management: emerging issues and new challenges in the retail supply chain. Kogan page publishers.

     

    Rabolt, N.J. and Miler, J.K., 1997. Concepts and cases in retail and merchandise management. Fairchild Books.

     

    EVALUATION SYSTEM

    Semester Activities Number Weigthing
    Participation
    1
    30
    Laboratory / Application
    Field Work
    Quizzes / Studio Critiques
    Portfolio
    Homework / Assignments
    2
    20
    Presentation / Jury
    2
    20
    Project
    -
    -
    Seminar / Workshop
    Oral Exams
    Midterm
    -
    -
    Final Exam
    1
    30
    Total

    Weighting of Semester Activities on the Final Grade
    3
    70
    Weighting of End-of-Semester Activities on the Final Grade
    1
    30
    Total

    ECTS / WORKLOAD TABLE

    Semester Activities Number Duration (Hours) Workload
    Theoretical Course Hours
    (Including exam week: 16 x total hours)
    16
    3
    48
    Laboratory / Application Hours
    (Including exam week: '.16.' x total hours)
    16
    0
    Study Hours Out of Class
    15
    5
    75
    Field Work
    0
    Quizzes / Studio Critiques
    -
    0
    Portfolio
    0
    Homework / Assignments
    2
    15
    30
    Presentation / Jury
    2
    8
    16
    Project
    -
    0
    Seminar / Workshop
    0
    Oral Exam
    0
    Midterms
    -
    -
    0
    Final Exam
    1
    30
    30
        Total
    199

     

    COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

    #
    Program Competencies/Outcomes
    * Contribution Level
    1
    2
    3
    4
    5
    1 Being able to contribute to the institution the participant works for and the logistics sector by the use of the knowledge and abilities gained during the education period; and manage change in the institution and the sector;
    -
    -
    -
    X
    -
    2 Reaching a competency about contemporary business and technology applications in the area of logistics and supply chain management and analysis and strategy development methods;
    -
    -
    -
    X
    -
    3 Being able to create opportunities by combining supply chain management with information technologies and innovative processes by the use of the interdisciplinary courses the participants take;
    -
    -
    -
    -
    X
    4 Having the ability to develop creative solutions by working on global logistics and supply chain subjects and realizing these by the use of their project management knowledge;
    -
    -
    -
    X
    -
    5 Having the knowledge, abilities and capabilities required for effective logistics and supply chain management by the use of a problem and case analysis based learning;
    -
    -
    -
    X
    -
    6 Being able to examine logistics and supply chain processes with the management science viewpoint, analyze related concepts and ideas by scientific methods;
    -
    X
    -
    -
    -
    7 If continuing to work in the academia, having the necessary information on logistics applications; if continuing to work in the sector, having the necessary knowledge on conceptual subjects;
    -
    -
    X
    -
    -
    8 Being able to specify appropriate research questions about his/her research area, conduct an effective research with the use of necessary methods and apply the research outcomes in the sector or the academia;
    -
    -
    -
    X
    -
    9 Being able to follow the changes and developments in the sector the participant works in, in order to keep his/her personal and professional competence updated and develop himself/herself when necessary;
    -
    -
    -
    X
    -
    10 Be experts in the fields of logistics and supply chain with the help of the sectorfocused education they receive;
    -
    -
    -
    -
    X
    11 Have the necessary capabilities to pursue doctoral studies in national and foreign institutions
    -
    -
    -
    X
    -

    *1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest


    NEW GÜZELBAHÇE CAMPUS

    Details

    GLOBAL CAREER

    As Izmir University of Economics transforms into a world-class university, it also raises successful young people with global competence.

    More..

    CONTRIBUTION TO SCIENCE

    Izmir University of Economics produces qualified knowledge and competent technologies.

    More..

    VALUING PEOPLE

    Izmir University of Economics sees producing social benefit as its reason for existence.

    More..

    BENEFIT TO SOCIETY

    Transferring 22 years of power and experience to social work…

    More..
    You are one step ahead with your graduate education at Izmir University of Economics.