FFD 572 | Course Introduction and Application Information

Course Name
Creativity and Design Management
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
FFD 572
Fall/Spring
3
0
3
7.5

Prerequisites
None
Course Language
English
Course Type
Elective
Course Level
-
Course Coordinator
Course Lecturer(s) -
Assistant(s) -
Course Objectives 1) To observe the nature of creativity with respect to design and the designing process.2) To form a common platform where management and design issues meet and communicate 3) To encourage creativity in organizations and people’s lives by innovative design methods
Course Description The students who succeeded in this course;
  • Student will be able to think critically in creativity and design management fields
  • Student will be able to approach design by using creativity methods.
  • Student will be able to perform a common discourse where management and design issues meet and communicate.
  • Student will be able to develop interdisciplinary design management and decision taking skills.
  • Student will be able to raise ethical issues in design.
  • Student will be able to use academic writing skills at an interdisciplinary level.
Course Content This course explores the relationship between design, creativity and design management.

 



Course Category

Core Courses
Major Area Courses
Supportive Courses
Media and Management Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Related Preparation
1 Orientation; General Overview of the course. Nature of human creativity
2 Creative Process: RecognitionPreparationIncubationIlluminationVerification Reading:Basalla, George (1988), The Evolution of Technology, Cambridge University Press (trans. by Cem Soydemir as “Teknolojinin Evrimi”, Ankara Tübitak Popüler Bilim Kitapları, 1996)
3 Nature of ceativity and design with respect to art, science and management. Bibliography and resources Weekly Project: Creative Persona
4 Management Structures of Products and Services in Conventional Industries (Advantages – Disadvantages) Weekly Project: Creative Persona
5 OEM Original Equipment Manufacture – ODM Original Design Manufacture OBM Original Brand Management – OSM Original Strategy Management Reading: Heskett, John \"The Economic Role of Industrial Design\" The Role of Product Design in PostIndustrial Society (ed. Tevfik Balcıoğlu) , Ankara METU Faculty of Architecture Press, pp 77 92
6 Innovation, Design & Management
7 Design Management of Innovative Processes
8 Organization and leadership in design management
9 Midterm Midterm Preparation
10 Case Industrial Design Studies: Design and development of an industrial product Reading: Olson, Er,c M. (et al). “Managing Design for Competitive Advantage: A Process Approach” Design Management Journal, Vol 11, No. 4, Fall 2000, Design Management Institute, pp. 10 17
11 Case Industrial Design Studies: Design and development of an industrial product Reading: Perkins, Shel (2006). Talent Is Not Enough. Business Secrets for Designers, Peachpit Press
12 Design Management as entrepreneurship Reading: Perkins, Shel (2006). Talent Is Not Enough. Business Secrets for Designers, Peachpit Press
13 Case study for design management as entrepreneurship
14 Research Submissions
15 Overall Evaluation
16 Review of the Semester

 

Course Notes/Textbooks Basalla, George (1988), The Evolution of Technology, Cambridge University Press (trans. by Cem Soydemir as “Teknolojinin Evrimi”, Ankara Tübitak Popüler Bilim Kitapları, 1996) Borja de Mozota, Brigitte (2004). Design Management: Using Design to Build Brand Value and Cooperate Innovation. Allworth Press Boyle, Griff (2003), Design Project Management, Ashgate Davila, Tony (with Marc J. Epstein, Robert Shelton – 2006), Making Innovation Work: How to Manage It, Measure It, and Profit from It, Wharton School Publishing Design Discourse, Journal of Design History and Design Philosophy Design Management Journal, Design Management Institute, Boston Forty, Adrian (1986 ), Objects of Desire, London Thames and Hudson Fuller, R. Buckminster (1981), Critical Path, NY St. Martin’s Press Heskett, John (1980). Industrial Design, London, Thames and Hudson Kelley, Tom (2001). The Art of Innovation, Doubleday Neumeier, Marty (2006). ZAG: The Number One Strategy of High Performance Brands, Peachpit Press Perkins, Shel (2006). Talent Is Not Enough. Business Secrets for Designers, Peachpit Press Articles Benjamin Walter, \"Art in the Age of Mechanical Reproduction\", 1935 Henry, Jane. The Nature and Development of Creativity\", codesign (ed. David Walker, Barry Dagger), 101112, 1994 Heskett, John \"The Economic Role of Industrial Design\" The Role of Product Design in PostIndustrial Society (ed. Tevfik Balcıoğlu) , Ankara METU Faculty of Architecture Press, pp 77 92 Olson, Er,c M. (et al). “Managing Design for Competitive Advantage: A Process Approach” Design Management Journal, Vol 11, No. 4, Fall 2000, Design Management Institute, pp. 10 17
Suggested Readings/Materials

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Homework / Assignments
2
10
Presentation / Jury
2
20
Project
2
20
Seminar / Workshop
Oral Exams
Midterm
1
20
Final Exam
1
30
Total

Weighting of Semester Activities on the Final Grade
70
Weighting of End-of-Semester Activities on the Final Grade
30
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Theoretical Course Hours
(Including exam week: 16 x total hours)
16
3
48
Laboratory / Application Hours
(Including exam week: 16 x total hours)
16
Study Hours Out of Class
15
6
Field Work
Quizzes / Studio Critiques
Homework / Assignments
2
5
Presentation / Jury
2
5
Project
2
15
Seminar / Workshop
Oral Exam
Midterms
1
3
Final Exam
1
4
    Total
195

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1

To be able to demonstrate general business knowledge and skills.

2

To able to master the state-of-the-art literature in the area of specialization.

3

To be able to evaluate the performance of business organizations through a holistic approach.

4

To be able to effectively communicate scientific ideas and research results to diverse audiences.

5

To be able to deliver creative and innovative solutions to business-related problems.

6

To be able to solve business related problems using analytical and technological tools and techniques.

7

To be able to take a critical perspective in evaluating business knowledge.

8

 

To be able to exhibit an ethical and socially responsible behavior in conducting research and making business decisions.

9

To be able to carry out a well-designed independent and empirical research.

10

To be able to use a foreign language to follow information about the field of finance and participate in discussions in academic environments.        

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest