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İzmir Ekonomi Üniversitesi

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    GRADUATE SCHOOL

    Master of Business Administration (MBA) (With Thesis)

    BA 508 | Course Introduction and Application Information

    Course Name
    Strategic Management
    Code
    Semester
    Theory
    (hour/week)
    Application/Lab
    (hour/week)
    Local Credits
    ECTS
    BA 508
    Fall
    3
    0
    3
    7.5

    Prerequisites
    None
    Course Language
    English
    Course Type
    Required
    Course Level
    Second Cycle
    Mode of Delivery face to face
    Teaching Methods and Techniques of the Course Discussion
    Group Work
    Problem Solving
    Case Study
    Q&A
    Critical feedback
    Lecture / Presentation
    National Occupation Classification -
    Course Coordinator
    Course Lecturer(s)
    Assistant(s)
    Course Objectives To explain, interpret and manage the set of managerial decisions and actions, reactions as well as interactions which all determine the long term , midterm and short terms performance of a corporation whether it is local, national or international and to guide business leaders seek, find and adapt most unique way of working for each organization for corporate success. Also, to establish understanding for transforming knowledge from different cases experienced to new cases of businesses and organizations.
    Learning Outcomes

    The students who succeeded in this course;

    • will be able to explain the major determinants of getting competitive advantage in today’s changing and complicated business environment
    • will be able to define organizational goals
    • will be able to develop strategic tools to achieve organizational goals
    • will be able to use strategic tools that will help the firm to reach its organizational goals
    • will be able to conduct SWOT analysis
    Course Description This course covers topics related with business policy and strategic management.
    Related Sustainable Development Goals

     



    Course Category

    		Core Courses
    X
    Major Area Courses
    Supportive Courses
    Media and Management Skills Courses
    Transferable Skill Courses

     

    WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

    Week Subjects Related Preparation
    1 Introduction to the Course
    2 The Basic Concepts of Strategic Management Bamford, C. E, Hoffman, A. N., Wheelen, T. L., & Hunger, J. D. 2024. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 16/E. Pearson. Chapter 1 (pp.29-61) M. E. Porter. 1996. What is strategy? Harvard Business Review’s Must-Reads on Strategy, pp.4-24.
    3 Corporate Governance Bamford, C. E, Hoffman, A. N., Wheelen, T. L., & Hunger, J. D. 2024. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 16/E. Pearson. Chapter 2 (pp. 70-99) Robert C. Pozen. 2010. The Case for Professional Boards. Harvard Business Review, December, pp. 50-58.
    4 Social Responsibility and Ethics in Strategic Management Bamford, C. E, Hoffman, A. N., Wheelen, T. L., & Hunger, J. D. 2024. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 16/E. Pearson. Chapter 3 (pp. 100-122) M. E. Porter & M. R. Kramer. 2011. Creating Shared Value. Harvard Business Review, January, 62-77
    5 Environmental Scanning and Industry Analysis Bamford, C. E, Hoffman, A. N., Wheelen, T. L., & Hunger, J. D. 2024. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 16/E. Pearson. Chapter 4 (pp. 124-159) M. E. Porter. 2008. Five Competitive Forces that Shape Strategy. Harvard Business Review’s Must-Reads on Strategy, pp. 25-40.
    6 Organizational Analysis and Competitive Advantage Bamford, C. E, Hoffman, A. N., Wheelen, T. L., & Hunger, J. D. 2024. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 16/E. Pearson. Chapter 5 (pp. 160-196) Collis, D.J. & Montgomery, C.A. (2008). Competing on Resources. Harvard Business Review, 86(7/8), pp. 140-150
    7 Strategy Formulation: Business Strategy Bamford, C. E, Hoffman, A. N., Wheelen, T. L., & Hunger, J. D. 2024. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 16/E. Pearson. Chapter 6 (pp. 198-220)
    8 Midterm Exam
    9 Semester Break
    10 Strategy Formulation: Corporate Strategy - Case Presentation Bamford, C. E, Hoffman, A. N., Wheelen, T. L., & Hunger, J. D. 2024. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 16/E. Pearson. Chapter 7 (pp. 222-245)
    11 Strategy Formulation: Functional Strategy - Case Presentation Bamford, C. E, Hoffman, A. N., Wheelen, T. L., & Hunger, J. D. 2024. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 16/E. Pearson. Chapter 8 (pp. 250-278)
    12 Strategy Implementation: Global Strategy - Case Presentation Bamford, C. E, Hoffman, A. N., Wheelen, T. L., & Hunger, J. D. 2024. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 16/E. Pearson. Chapter 9 (pp. 280-295)
    13 Strategy Implementation: Organizing and Structure - Case Presentation Bamford, C. E, Hoffman, A. N., Wheelen, T. L., & Hunger, J. D. 2024. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 16/E. Pearson. Chapter 10 (pp. 296-325)
    14 Strategy Implementation: Staffing and Directing - Case Presentation Bamford, C. E, Hoffman, A. N., Wheelen, T. L., & Hunger, J. D. 2024. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 16/E. Pearson. Chapter 11 (pp. 326-349)
    15 Evaluation and Re-assessment - Case Presentation Bamford, C. E, Hoffman, A. N., Wheelen, T. L., & Hunger, J. D. 2024. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 16/E. Pearson. Chapter 12 (pp. 350-378)
    16 Final Exam

     

    Course Notes/Textbooks

    Bamford, C. E, Hoffman, A. N., Wheelen, T. L., & Hunger, J. D. 2024. Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition, 16/E. Pearson. ISBN ISBN 13 (eTextbook): 978-1-292-72744-8
    Suggested Readings/Materials

    Supplementary readings given above.

     

    EVALUATION SYSTEM

    Semester Activities Number Weigthing
    Participation
    Laboratory / Application
    Field Work
    Quizzes / Studio Critiques
    Portfolio
    Homework / Assignments
    Presentation / Jury
    1
    30
    Project
    Seminar / Workshop
    Oral Exams
    Midterm
    1
    30
    Final Exam
    1
    40
    Total

    Weighting of Semester Activities on the Final Grade
    2
    60
    Weighting of End-of-Semester Activities on the Final Grade
    1
    40
    Total

    ECTS / WORKLOAD TABLE

    Semester Activities Number Duration (Hours) Workload
    Theoretical Course Hours
    (Including exam week: 16 x total hours)
    16
    3
    48
    Laboratory / Application Hours
    (Including exam week: '.16.' x total hours)
    16
    0
    Study Hours Out of Class
    14
    3
    42
    Field Work
    0
    Quizzes / Studio Critiques
    0
    Portfolio
    0
    Homework / Assignments
    0
    Presentation / Jury
    1
    40
    40
    Project
    0
    Seminar / Workshop
    0
    Oral Exam
    0
    Midterms
    1
    43
    43
    Final Exam
    1
    50
    50
        Total
    223

     

    COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

    #
    		 Program Competencies/Outcomes
    * Contribution Level
    1
    2
    3
    4
    5
    1

    To be able to demonstrate general business knowledge and skills.
    -
    -
    X
    -
    -
    2

    To able to master the state-of-the-art literature in the area of specialization.
    -
    -
    -
    -
    -
    3

    To be able to evaluate the performance of business organizations through a holistic approach.
    -
    -
    X
    -
    -
    4

    To be able to effectively communicate scientific ideas and research results to diverse audiences.
    -
    -
    -
    -
    -
    5

    To be able to deliver creative and innovative solutions to business-related problems.
    -
    -
    -
    X
    -
    6

    To be able to solve business related problems using analytical and technological tools and techniques.
    -
    -
    -
    -
    -
    7

    To be able to take a critical perspective in evaluating business knowledge.
    -
    -
    -
    X
    -
    8

    To be able to exhibit an ethical and socially responsible behavior in conducting research and making business decisions.
    -
    -
    -
    X
    -
    9

    To be able to carry out a well-designed independent and empirical research.
    -
    -
    -
    -
    -
    10

    To be able to use a foreign language to follow information about the field of finance and participate in discussions in academic environments.

    -
    -
    -
    -
    -

    *1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

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