BA 508 | Course Introduction and Application Information

Course Name
Strategic Management
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
BA 508
Fall
3
0
3
7.5

Prerequisites
None
Course Language
English
Course Type
Required
Course Level
Second Cycle
Course Coordinator
Course Lecturer(s)
Assistant(s) -
Course Objectives To explain, interpret and manage the set of managerial decisions and actions, reactions as well as interactions which all determine the long term , midterm and short terms performance of a corporation whether it is local, national or international and to guide business leaders seek, find and adapt most unique way of working for each organization for corporate success. Also, to establish understanding for transforming knowledge from different cases experienced to new cases of businesses and organizations.
Course Description The students who succeeded in this course;
  • will be able to explain the major determinants of getting competitive advantage in today’s changing and complicated business environment
  • will be able to define different level of organizational goals and lead to establish link between different levels
  • will be able to develop strategic tools to achieve organizational goals
  • will be able to use strategic tools that will help the firm to reach its organizational goals
Course Content This course covers topics related with strategic management

 



Course Category

Core Courses
Major Area Courses
Supportive Courses
Media and Management Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Related Preparation
1 Introduction to “Strategy”, History of Strategic Thought and Practice, Examining the great historical texts on strategy: Sun Tzu and Von Clausewitz (In-class Reading In-class Discussion on paper Strategic management video* *Reading, discussion and videos will be applied alternately) Papers and formative presentations
2 Basic Concepts of Strategic Management, The Strategic Management Process - Environmental Analysis / External Scanning-Analysis (In-class Reading In-class Discussion on paper Strategic management video* *Reading, discussion and videos will be applied alternately) Papers and formative presentations
3 The Strategic Management Process - Environmental Analysis / Internal Scanning-Analysis (In-class Reading In-class Discussion on paper Strategic management video* - *Reading, discussion and videos will be applied alternately) Papers and formative presentations
4 The Strategic Management Process - Mission/Vision Statements - Their impact on company’s future strategies (In-class Reading In-class Discussion on paper Strategic management video* - *Reading, discussion and videos will be applied alternately) Papers and formative presentations
5 The Strategic Management Process - Strategy Formulation: Situation Analysis - SWOT/TOWS Matrix (In-class Reading In-class Discussion on paper Strategic management video* *Reading, discussion and videos will be applied alternately) Papers and formative presentations
6 The Strategic Management Process - Strategy Formulation: Business Level Strategies (In-class Reading In-class Discussion on paper Strategic management video* *Reading, discussion and videos will be applied alternately) Papers and formative presentations
7 The Strategic Management Process - Strategy Formulation: Corporate Level Strategies (In-class Reading In-class Discussion on paper Strategic management video* *Reading, discussion and videos will be applied alternately) Papers and formative presentations
8 The Strategic Management Process - Strategy Formulation: Functional Strategies - International / Global Strategies (In-class Reading In-class Discussion on paper Strategic management video* *Reading, discussion and videos will be applied alternately) Papers and formative presentations
9 MIDTERM
10 Strategy Execution: Strategy-Structure Fit, Strategy / Culture Fit (In-class Reading In-class Discussion on paper Strategic management video* *Reading, discussion and videos will be applied alternately) Papers and formative presentations
11 Strategy Execution: Strategic Human Resources and Strategic Leadership (In-class Reading In-class Discussion on paper Strategic management video* *Reading, discussion and videos will be applied alternately) Papers and formative presentations
12 Strategic Control and Evaluation (In-class Reading In-class Discussion on paper Strategic management video* *Reading, discussion and videos will be applied alternately) Papers and formative presentations
13 CASE STUDIES Student Presentations
14 CASE STUDIES Student Presentations
15 Review of the Semester
16 Review of the Semester  

 

Course Notes/Textbooks

1. Strategic Management & Business Policy; Thomas L. Wheelen & J. David Hunger (2008), 11th edition, Prentice Hall. (ISBN-13: 978-0132323468)

2. The Strategy Process Concepts, Contexts and Cases, by Henry Mintzberg, Joseph Lampel, James brain Quinn, Sumantra Ghoshal, Prentice Hall. (ISBN-13: 978-0273716280)

3. Strategy Safari, Henry Mintzberg, Bruce Ahlstrand, Joseph Lampel, Prentice Hall (ISBN-13: 978-0743270571)

4. Contemporary Strategic Management, by Richard Pettinger, PALGRAVE MACMILLAN (ISBN 13: 9781403913272)

5. The New Strategic Management; Ron Sanchez, Aime Heene; 2004, Wiley (ISBN-13: 978-0471899532)

6. Competitive Strategy, Michael E. Porter; 2004 Free Press 7. The Innovator’s Dilemma, Clayton M. Christensen; 2003 Harper Business Essentials

Suggested Readings/Materials

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
1
30
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Homework / Assignments
-
Presentation / Jury
1
35
Project
Seminar / Workshop
Oral Exams
Midterm
1
35
Final Exam
Total

Weighting of Semester Activities on the Final Grade
3
100
Weighting of End-of-Semester Activities on the Final Grade
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Theoretical Course Hours
(Including exam week: 16 x total hours)
16
3
48
Laboratory / Application Hours
(Including exam week: 16 x total hours)
16
Study Hours Out of Class
15
4
Field Work
Quizzes / Studio Critiques
Homework / Assignments
-
Presentation / Jury
1
60
Project
Seminar / Workshop
Oral Exam
Midterms
1
45
Final Exam
    Total
213

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1

To be able to demonstrate general business knowledge and skills.

X
2

To able to master the state-of-the-art literature in the area of specialization.

X
3

To be able to evaluate the performance of business organizations through a holistic approach.

X
4

To be able to effectively communicate scientific ideas and research results to diverse audiences.

X
5

To be able to deliver creative and innovative solutions to business-related problems.

X
6

To be able to solve business related problems using analytical and technological tools and techniques.

X
7

To be able to take a critical perspective in evaluating business knowledge.

X
8

 

To be able to exhibit an ethical and socially responsible behavior in conducting research and making business decisions.

X
9

To be able to carry out a well-designed independent and empirical research.

X
10

To be able to use a foreign language to follow information about the field of finance and participate in discussions in academic environments.        

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest