GRADUATE SCHOOL
Master of Business Administration (MBA) (With Thesis)
BA 533 | Course Introduction and Application Information
| Course Name |
International Business
|
|
Code
|
Semester
|
Theory
(hour/week) |
Application/Lab
(hour/week) |
Local Credits
|
ECTS
|
|
BA 533
|
Fall/Spring
|
3
|
0
|
3
|
7.5
|
| Prerequisites |
None
|
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| Course Language |
English
|
|||||
| Course Type |
Elective
|
|||||
| Course Level |
Second Cycle
|
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| Mode of Delivery | - | |||||
| Teaching Methods and Techniques of the Course | DiscussionQ&ALecture / Presentation | |||||
| Course Coordinator | ||||||
| Course Lecturer(s) | ||||||
| Assistant(s) | ||||||
| Course Objectives | The objective of the course is to provide an overview of the various aspects of doing business abroad. Students will develop an understanding of the macroeconomic variables and their impact on international market assessment. Trends such as globalization, privatization, trade liberalization and improvements in intellectual property protection will be addressed. Firms will develop an understanding of international market entry strategies, the FX market and international payment terms |
| Learning Outcomes |
The students who succeeded in this course;
|
| Course Description | This course is designed to be interactive and students are expected to share any experience they have selling abroad. Guest speakers will also be asked to share their expertise with the class. Case studies and recent business articles will be used extensively. There will be no textbook. |
|
|
Core Courses | |
| Major Area Courses | ||
| Supportive Courses | ||
| Media and Management Skills Courses | ||
| Transferable Skill Courses |
WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES
| Week | Subjects | Related Preparation |
| 1 | International Business: An Overview Macroeconomic review, PPP, demographics Globalization drivers Discuss marketing mix project | Review previous coursework in macroeconomics. Visit Khan Academy website (www.khanacademy.org) to review GDP/GNI, real/nominal interest rates, and Purchasing Power Parity. |
| 2 | Balance of Payments analysis and international trade The role of the WTO in international trade | Khan Academy web site to review trade, services and balance of payments analysis. Review Turkey’s BoP based on information from the Central Bank. Visit the WTO web site. |
| 3 | International monetary system and the FX market | Review Wikipedia on the Bretton Woods Agreement. Review trends in FX rates for Turkey’s top five trading partners. Review the Spot, Forward and Futures markets for the US$ vs the Euro. |
| 4 | Regional Economic Integration: Free Trade Zones to Common Market | Visit the EEU and ECB web sites |
| 5 | Marketing Mix Projects/Presentations | Review PPT notes |
| 6 | MIDTERM EXAM | Short answer/essay questions |
| 7 | Traditional roles in the Import/Export process. Review INCO terms | Visit the web site of a Turkish Customs broker and freight forwarder. Review the section on INCO terms on Wikipedia. |
| 8 | Marketing Mix Presentations | |
| 9 | Market Mix Presentations | |
| 10 | Legal Framework, IPR and Arbitration | Review PPT notes |
| 11 | Global Marketing, KFC in China | Review Forbes article on KFC in China, search for additional articles |
| 12 | Market Entry Strategies | DVD’s on Dominos and Creators, PPT |
| 13 | International Logistics, Supply Chain Management | PPT. Guest Speaker |
| 14 | Walmart Globally | Handouts and Walmart Website |
| 15 | Open/Review | |
| 16 | Review of the Semester |
| Course Notes/Textbooks | International Business: Competing in the Global Marketplace, 9/e McGraw Hill, ISBN: 0078029244 |
| Suggested Readings/Materials | Related books and journals. Class presentations |
EVALUATION SYSTEM
| Semester Activities | Number | Weigthing |
| Participation | ||
| Laboratory / Application | ||
| Field Work | ||
| Quizzes / Studio Critiques |
3
|
10
|
| Portfolio | ||
| Homework / Assignments | ||
| Presentation / Jury |
1
|
10
|
| Project |
1
|
10
|
| Seminar / Workshop | ||
| Oral Exams | ||
| Midterm |
1
|
35
|
| Final Exam |
1
|
35
|
| Total |
| Weighting of Semester Activities on the Final Grade |
6
|
65
|
| Weighting of End-of-Semester Activities on the Final Grade |
1
|
35
|
| Total |
ECTS / WORKLOAD TABLE
| Semester Activities | Number | Duration (Hours) | Workload |
|---|---|---|---|
| Theoretical Course Hours (Including exam week: 16 x total hours) |
16
|
3
|
48
|
| Laboratory / Application Hours (Including exam week: '.16.' x total hours) |
16
|
0
|
|
| Study Hours Out of Class |
0
|
||
| Field Work |
0
|
||
| Quizzes / Studio Critiques |
3
|
5
|
15
|
| Portfolio |
0
|
||
| Homework / Assignments |
0
|
||
| Presentation / Jury |
1
|
15
|
15
|
| Project |
1
|
20
|
20
|
| Seminar / Workshop |
0
|
||
| Oral Exam |
0
|
||
| Midterms |
1
|
55
|
55
|
| Final Exam |
1
|
60
|
60
|
| Total |
213
|
COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP
|
#
|
Program Competencies/Outcomes |
* Contribution Level
|
||||
|
1
|
2
|
3
|
4
|
5
|
||
| 1 | To be able to demonstrate general business knowledge and skills. |
X | ||||
| 2 | To able to master the state-of-the-art literature in the area of specialization. |
|||||
| 3 | To be able to evaluate the performance of business organizations through a holistic approach. |
X | ||||
| 4 | To be able to effectively communicate scientific ideas and research results to diverse audiences. |
|||||
| 5 | To be able to deliver creative and innovative solutions to business-related problems. |
X | ||||
| 6 | To be able to solve business related problems using analytical and technological tools and techniques. |
X | ||||
| 7 | To be able to take a critical perspective in evaluating business knowledge. |
|||||
| 8 |
To be able to exhibit an ethical and socially responsible behavior in conducting research and making business decisions. |
|||||
| 9 | To be able to carry out a well-designed independent and empirical research. |
|||||
| 10 | To be able to use a foreign language to follow information about the field of finance and participate in discussions in academic environments. |
X | ||||
*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest