Syllabus - Master of Business Administration (MBA) (With Thesis) | İzmir University of Economics

GRADUATE SCHOOL

Master of Business Administration (MBA) (With Thesis)

BA 565 | Course Introduction and Application Information

Course Name
Innovation and Creativity
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
BA 565
Fall/Spring
3
0
3
7.5

Prerequisites
None
Course Language
English
Course Type
Elective
Course Level
Second Cycle
Course Coordinator
Course Lecturer(s)
Assistant(s) -
Course Objectives The goal is to develop an understanding of innovation processes. The course aims to link theory and practice and thus enabling students to discuss and apply on theories and models of innovation in order to value the applicability and practicality of the concepts introduced during the course is a major objective.
Learning Outcomes The students who succeeded in this course;
  • will be able to assess the importance of innovation to individual businesses, the wider economy and society.
  • will be able to discuss the range, scope, and complexity of the phenomena, issues, and problems related to technology innovation management.
  • will be able to identify, critically analyze and discuss the possible connections and synergies between the different theories, models, and concepts.
  • will be able to set contemporary innovation experience against academic theory.
  • will be able to apply critical thinking skills to a variety of different situations (through innovation search assignments).
Course Description This course examines the theory and practice of promoting innovation in startups and existing firms. The main topics include: the workings of the process, managing and organizing innovation in existing firms and building innovative organizations. The course designed to provide students with a basic understanding of how innovative activities of a firm are managed by developing students’ understanding of how firms use innovation and creativity in order to position themselves strategically on the competitive landscape.

 



Course Category

Core Courses
Major Area Courses
Supportive Courses
Media and Management Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Related Preparation
1 Introduction and Course Overview Ch1
2 What is Innovation? ch2
3 Sources of Innovation ch3
4 Innovation Lifecycle and Dominant Design ch4
5 Diffusion of Innovation ch5
6 Process Innovation ch6
7 Product Innovation ch7
8 Service Innovation ch8
9 Open Innovation ch9
10 Building the Innovation Case ch10
11 Building the Innovative Organization ch11
12 Coping with Innovation and Making it Happen ch12
13 Innovation and Organizational Learning ch13
14 Innovation is SME Context ch14
15 Review of the Semester
16 Review of the Semester  

 

Course Notes/Textbooks

Trott, P. (2008). Innovation management and new product development. Pearson education.

Suggested Readings/Materials

Serious business press disseminating rising innovative applications.

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Homework / Assignments
1
70
Presentation / Jury
-
-
Project
1
30
Seminar / Workshop
Oral Exams
Midterm
Final Exam
-
-
Total

Weighting of Semester Activities on the Final Grade
3
100
Weighting of End-of-Semester Activities on the Final Grade
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Theoretical Course Hours
(Including exam week: 16 x total hours)
16
3
48
Laboratory / Application Hours
(Including exam week: 16 x total hours)
16
0
Study Hours Out of Class
16
6
96
Field Work
0
Quizzes / Studio Critiques
0
Homework / Assignments
1
45
45
Presentation / Jury
-
-
0
Project
1
20
20
Seminar / Workshop
0
Oral Exam
0
Midterms
0
Final Exam
-
0
    Total
209

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1

To be able to demonstrate general business knowledge and skills.

2

To able to master the state-of-the-art literature in the area of specialization.

3

To be able to evaluate the performance of business organizations through a holistic approach.

4

To be able to effectively communicate scientific ideas and research results to diverse audiences.

5

To be able to deliver creative and innovative solutions to business-related problems.

6

To be able to solve business related problems using analytical and technological tools and techniques.

7

To be able to take a critical perspective in evaluating business knowledge.

8

 

To be able to exhibit an ethical and socially responsible behavior in conducting research and making business decisions.

9

To be able to carry out a well-designed independent and empirical research.

10

To be able to use a foreign language to follow information about the field of finance and participate in discussions in academic environments.        

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 


Izmir University of Economics
is an establishment of
izto logo
Izmir Chamber of Commerce Health and Education Foundation.
ieu logo

Sakarya Street No:156
35330 Balçova - İzmir / Turkey

kampus izmir

Follow Us

İEU © All rights reserved.